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Fridman

Services: AI, automation, systems, SEO and IT

I help companies of 10 to 250 people get rid of manual work and win customers from Google and from AI answers. I implement AI, automate processes, build custom systems (panels, CRMs, apps for field teams), run SEO and look after IT as a part-time technical director.

I’m based in Kraków and work remotely and on site across Poland. Most engagements start with a two-week audit, priced from PLN 6,000 excl. VAT. Prices for every service are listed below, excluding VAT, as starting points.

Book a 30-minute call

Five areas I work in

I tested each of them myself first: at Reefa, my commercial cleaning company in Kraków and Katowice, and on the KtoSprząta.pl platform.
  • Custom business systems

    A panel, CRM, field-team app or production system, built around how your company actually works.

    Who it is for
    Companies with field teams, production or a process no off-the-shelf tool can handle.
    Typical outcomes
    • One system instead of Excel and chat apps
    • The field team reports from their phones: time, location, photos
    • Clients see their reports, documents and invoices for themselves

    This is how Reefa runs: one system from enquiry to debt collection.

    See Reefa’s system
    from PLN 60,000excl. VAT
  • Process automation

    Enquiries, offers, reports, invoices and reminders that move through the company on their own — no retyping between tools.

    Who it is for
    Companies where data shuttles between programs, spreadsheets and email.
    Typical outcomes
    • No more retyping between accounting, sales and warehouse software
    • Reports and payment reminders go out on their own
    • Bank statements matched to invoices without manual searching
    from PLN 15,000excl. VAT
  • AI implementation

    AI assistants and agents that read documents, answer customers and draft offers — connected to your data, with a human in control.

    Who it is for
    Companies where people retype documents and email, or take ages to put offers together.
    Typical outcomes
    • Documents and orders enter the system on their own, a person only approves
    • Enquiries reach the right person with a draft reply attached
    • An assistant answers questions about procedures from your own documents
    from PLN 15,000excl. VAT
  • SEO and organic growth

    Customers from Google and from AI answers (ChatGPT, Gemini, Perplexity): site, content, tools and measurement that tracks enquiries, not just traffic.

    Who it is for
    Companies that want enquiries from Google and from ChatGPT, Gemini and Perplexity answers.
    Typical outcomes
    • A fast, technically sound website
    • Content and tools that answer customers’ questions
    • A report that shows enquiries, not just traffic
    from PLN 7,000/monthexcl. VAT
  • IT rollouts and fractional CTO

    Choosing and rolling out tools, integrations, security and ongoing care — like a part-time technical director.

    Who it is for
    Companies without an IT department, or with one person who does everything.
    Typical outcomes
    • You know who can access what, and the backups actually work
    • Tools chosen and rolled out with the cost worked out
    • Someone on your side in conversations with vendors
    from PLN 12,000/monthexcl. VAT

Prices exclude VAT. You get an exact quote after the audit or the first call.

Where to start?

Pick the situation that sounds most like your company and I’ll tell you where I would begin.
What gets in your way the most right now?

AI implementation

I would start with AI that reads those documents and enters the data into your system, with a person approving. That is where you see hours come back fastest.

from PLN 15,000excl. VAT

Let’s talk about your company

30 minutes, no sales deck. You tell me where time and money leak, and I tell you what I’d do first and roughly what it costs.